CreativeXchange

CX Backstage Sessions: Lionel Lodge talks to Josh Rabinowitz

Lionel Lodge and Josh Rabinowitz

Join Lionel Lodge in an entertaining and informative discussion with Josh Rabinowitz about music industry and sync licensing . You can ask questions and interact with them during this event via live chat.

More about Josh Rabinowitz

Rabinowitz is an industry leader with a profound passion for the ever-changing digital and creative content landscape, equally adept at the inventive/creative and the operational, from ideation to execution - bringing an entrepreneurial ethos to big corporate environments.

But above all, his musicality is what drives him. And, he is a top-shelf team leader and mentor!He has produced, supervised, and negotiated over 10,000 tracks for Cinema, TV, Brands and Major Labels globally - reaching billions of consumers and fans, including over 50 tracks for Super Bowl ads, and a plethora of award-winning branded work including the Cannes Lions Grand Prix, and many others.

He has become an expert, in-demand speaker on topics concerning Music in Media, recently presenting Keynotes in Singapore, Sao Paulo, Amsterdam, Inverness, Cannes, Tokyo, Toronto, Bogota, London, Barbados, and Montreal, to name a few.He is often quoted/interviewed in the NY Times, WSJ, New Yorker, Forbes, Variety, The Guardian, etc. and regularly appears on NPR and Bloomberg TV newsRabinowitz has deep industry relationships, mostly at the C-Suite level, whereby he has been able to proactively leverage his standing in music publishing, supervision, advertising, sync, licensing and artist collaboration negotiations. He has deep a knowledge of music copyright/IP.

More about Lionel Lodge

With over 40 years in the entertainment industry I have been involved with a diverse spectrum of the industry. The key, in my view, is enthusiasm paired with detailed focus. Through this I have been very fortunate to a part of many team focused and creative experiences.

Forever positive, seeing obstacles as challenges to over-come. Thinking outside the box with the perspective that, if no one else has done it yet, that does not gauge it's probability for success. Just makes the climb a little steeper.

Lionel has worked in the entertainment industry for all his adult life, as a creative as well as a business manager. He founded and managed a live music venue while in his early 20's (Lionel's, London, Ontario, Canada 1984-1986), founded and managed a live music booking agency with a team of 10 agents booking hundreds of artists all over the UK (UK Bookings, Stroud, Glos. UK 1992-1995), held the position of Senior Editor and Co-Publisher of a UK based entertainment magazine with a circulation of 40,000 per month and a team of over 50 people (Now Magazine UK, Stroud, Glos, UK 1995-1997) and until recently (until the realization that SyncLodge was needed to be built) was the founder and managing director of a sync licensing agency (Vienna Calling Music Network, Vienna, Austria 2014 - 2017). On the creative side Lionel has written hundreds of songs and co-written many more. He has produced albums, engineered recordings, arranged music and has 12 albums released under his name.Lionel has always had the entrepreneur heart and mind. As a child he was on the quest for independent ways of making money, from shoveling snow to newspaper routes. By the age of 11 he started his first business, a wholesale and manufacturing business making decorative flower pot hangers and selling them to flower shops in the city of London Ontario.